Global Wellness Economy Hits $6.8 Trillion as Prevention-Focused Industries Outpace Global GDP Growth

The wellness economy has surged to a record $6.8 trillion—growing 70% faster than global GDP and rapidly transforming from a lifestyle trend into a structural, prevention-driven economic force reshaping real estate, technology, and global consumer behaviour. (Source: Pexels)

The global wellness economy is projected to surge to a record-breaking $6.8 trillion in 2024, cementing its position as one of the world’s largest and fastest-growing industries. According to the 2025 Global Wellness Economy Monitor, the sector has grown 35% since 2019. It now exceeds the scale of sports, tourism, IT, and the green economy—reflecting a structural shift in global consumer behaviour toward prevention, mental wellbeing, and healthier living environments.

The industry is projected to reach $9.8 trillion by 2029, growing at 7.6% annually—70% faster than global GDP. Wellness currently represents 6.1% of global GDP, rising to an expected 7.1% by the end of the decade.

Post-Pandemic Rebound: All Sectors Fully Recovered

All eleven wellness categories have surpassed pre-pandemic levels, signaling a transition from recovery to accelerated long-term growth. The expansion reflects durable behavioural changes—prioritizing prevention, mental health, and lifestyle quality over reactive healthcare consumption.

Key Growth Engines Reshaping the Global Market

1. Wellness Real Estate: The Fastest-Growing Segment

Valued at $548 billion in 2024, wellness real estate has more than doubled since 2019, expanding at an extraordinary 19.5% CAGR, far outpacing the 5.5% growth of the global construction market. By 2029, the segment is expected to exceed $1.1 trillion.

Market Characteristics

  • 99% of global market value concentrated in North America, Asia-Pacific, and Europe

  • The U.S. leads with 41% global share

  • Top national growth markets include the UK, Netherlands, Singapore, France, Italy, and Vietnam

  • Wellness-certified buildings (WELL, Fitwel) surged 40x since 2017, with over 3,300 certified projects globally

Real estate developers are now integrating wellness into residential, hospitality, workplace, senior living, healthcare, and student housing sectors, positioning wellness as a mainstream value driver in built environments.

2. Mental Wellness: The Second Fastest-Growing Market

The mental wellness market reached $165.7 billion in 2024, expanding at 12.4% annually and projected to grow at 10.1% through 2029.

Major Trends

  • Depression disorders: 36.5% of market value

  • Fastest growth: anxiety management (9.7% CAGR)

  • Digital mental health apps: $7.5B market, expected to double by 2030

  • One in four adults under 30 uses AI chatbots monthly for mental health–related information

Highly fragmented competition—top 10 players hold only 5% of the market—creates significant room for new entrants, digital platforms, and tech-enabled service models.

3. Tourism-Based Wellness: Rapid Recovery

Sectors reliant on experiential travel have recorded some of the strongest year-over-year rebounds:

  • Wellness tourism: +13.8%

  • Spa services: +14.6%

  • Thermal/mineral springs: +11.1%

Regional Performance: North America Leads, Asia-Pacific Accelerates

North America

  • Largest market: $2.2 trillion

  • Highest global per capita spending: $6,029

  • Now 137% of its pre-pandemic size, demonstrating industry resilience

Asia-Pacific

  • Market size: $1.9 trillion

  • Low per capita spend ($471) signals strong expansion potential

  • Expected to be the fastest-growing region through 2029

Europe

  • Market value: $1.7 trillion, growing 6.3% annually

  • Per capita spend: $1,876

Stable vs. High-Growth Categories

Mature, steady-growth sectors (~5% CAGR):

  • Personal care & beauty

  • Healthy eating & weight management

  • Physical activity

  • Traditional & complementary medicine

Fastest-growing 2024–2029:

  • Wellness real estate (15.8%)

  • Traditional & complementary medicine (10.8%)

  • Mental wellness (10.1%)

  • Thermal/mineral springs (10%)

Market Outlook: Wellness Becomes Essential Infrastructure

The wellness economy has evolved from a consumer trend to a global economic engine, shaping investments in urban development, real estate, hospitality, consumer health, and workplace design. As the industry approaches $10 trillion, wellness is transitioning into a core organizing principle for how individuals live, governments plan, and corporations innovate. 

The next five years will determine how technology, real estate, and lifestyle-driven health converge to define the future of global wellness.

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Sources by Australasian Leisure Management

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